BSBINM601
Manage Knowledge and Information
Candidate Assessment Tool
STUDENT NAME:
STUDENT ID:
ASSESSOR NAME:
UNIT CODE AND TITLE: BSBINM601 – Manage Knowledge and Information

ASSESSMENT RECEIPT FORM
NOTE:
1. This form must be attached on top of the completed Student Assessment Booklet when submitting.
2. The Assessment Receipt Form must be signed and dated.
DECLARATION:
1. I am aware that penalties exist for plagiarism and cheating.
2. I am aware of the requirements set by my assessor.
3. I have retained a copy of my assessment.
Student Signature: _________________________________ Date: _____________________
Assessment received by Technical Education Development
Institute (TEDI) Staff
Name: Signature:
=================================TEAR HERE ==================================
Students must retain this as a Record of Submission
Assessment handed on:
Unit code and title: BSBINM601 – Manage Knowledge and Information

About this booklet
This assessment booklet has been designed for students undertaking face-to-face mode of study to provide information before they undertake these assessments. It also contains assessment tools to assess the skills and knowledge required from you to be deemed competent in this unit.
Please read all the information given to you when you receive this assessment booklet. If you do not understand any part of this booklet, please inform your assessor.
The assessment booklet contains two (2) parts:
PART 1: Assessment information: This part contains information on the assessment for this unit of competency and how an assessment will be conducted throughout this unit to achieve the competency. It includes:
• Application of the unit of competency
• Purpose of assessment
• Elements, performance evidence and knowledge evidence requirements of the unit
• Conditions, context, required resources and location of the assessment?
• Assessment tasks ?
• Outline of evidence to be collected?
• Administration, recording and reporting the requirements including special adjustments, appeals, reasonable adjustments and assessors’ intervention.?
PART 2: Assessment tasks: This part contains the information to undertake the assessment task successfully. In each assessment task, students will find the following information: ?
• Task instructions ?
• Role play/Practical Demonstration information
• Information on resources required, where applicable.?

PART 1
Assessment Information
Application of the unit of competency:

This unit describes the skills and knowledge required to develop and maintain information processing systems to support decision making; and to optimise the use of knowledge and learning throughout the organisation.
It applies to individuals who are responsible for ensuring that critical knowledge and information are readily available to review the organisation s performance and to ensure its effective functioning. It applies to a wide range of knowledge and information such as business performance data, customer feedback, statistical data and financial data.
No licensing, legislative or certification requirements apply to this unit at the time of publication.
Purpose of assessment:
The purpose of assessment is to determine competency in the unit BSBINM601 - Manage
Knowledge and information.
Performance evidence:
Evidence of the ability to:
• source and analyse information for business decisions including:
o identifying business problems and issues and related knowledge and data requirements
o confirming the clear and relevant objectives for analysis of information
o applying statistical analysis, sensitivity analysis and other techniques to draw conclusions relevant to decisions
o ensuring sufficient valid and reliable information or evidence is available to support decisions
o using formal and informal networks to source information not held in formal systems
o identifying and accessing sources of reliable information
o using technology as appropriate
o consultation with stakeholders and specialists
• contribute information and the outcomes of analysis to decision making
• disseminate information to relevant groups and individuals including:
o documenting information and updating databases
o meeting identified needs of recipients
o adhering to legal and organisational requirements for privacy and security
o developing and implementing communication plans
• design, test and adjust information systems to meet needs and objectives including:
o management information systems and decision support systems
o use of technology for optimum efficiency and quality
o Storage and retrieval of information.
Note: If a specific volume or frequency is not stated, then evidence must be provided at least
once.
Knowledge evidence:
To complete the unit requirements safely and effectively, the individual must:
• give examples of existing and emerging technologies and how they can be used in knowledge and information management
• explain statistical analysis and other quantitative methods commonly used in decision making including several of:
o correlation calculations
o long-term trend analyses
o probability assessment
o regulation analyses
o short to medium-term trend analyses
o dynamic programming
o linear programming
o queuing theory
o simulation
o transportation methodology
• outline the key features of management information systems and decision support systems
• Explain how to utilise risk management plans to determine acceptable courses of action.
Context and conditions for assessment:
To comply with the assessment conditions of this unit:
• Skills for this unit of competency will be demonstrated in Technical Education Development Institute classroom/Computer lab located at Level 1, 212 King St , Melbourne , Victoria 3000
• You will have access to suitable facilities, equipment and resources, including template documentation, style guide, policies and procedures to undertake the assessment tasks for this unit of competency. (refer appendix 1,2 ,3,4 & 5)
Resources required:
The assessor will ensure that assessment is conducted in a safe environment and you have access to the following resources for the unit:
• Computer with internet connection to refer to various resources
• Student assessment booklet
• Technical Education Development Institute Learners’ resources for the unit BSBINM601 -
Manage Knowledge and Information

Clustering/holistic assessment:
There is no provision for clustering of assessments in this unit.
Competency requirements:
To be judged competent in this unit, you must satisfactorily complete all assessment tasks to be Competent (C) in the unit. Students with unsatisfactory completion of any of the assignment tasks will be deemed Not Yet Competent (NYC).
Assessors will ensure that the evidence collected meets the requirements of the Rules of Evidence (authentic, current, sufficient and valid) prior to entering results into the competency record sheet.
Students unsuccessful at achieving “Satisfactory” for any assessment at the first attempt will be given two opportunities for reassessment. If the student is still deemed Not Yet Competent (NYC) after two reassessments in a unit of competency, student will be required to repeat the unit as per the scheduled delivery of the course. For further details, refer to Technical Education Development Institute Re-Assessment Policy and Technical Education Development Institute Course Progress Policy.
Assessment tasks Assessment description Location of assessment
Assessment Task 1 (AT1):
? Knowledge Test Students are required to complete the knowledge test to be deemed competent. The learners are required to answer in brief. They must answer all the questions correctly to be marked satisfactory.
Technical Education Development Institute training campus
Assessment Task 2 (AT2):
? Project & Observation
This assessment task requires students to complete a series of tasks which includes project and report writing. Technical Education Development Institute training campus
Assessment tasks:
To achieve competency in this unit, you must satisfactorily complete all the following assessment tasks within the date and time specified by your trainer/assessor. This will demonstrate that you have all the required skills and knowledge for this unit.
Outline of evidence to be collected:
You must submit the following evidence to be marked competent for this unit. Your assessor will ensure that the evidence submitted meets the Rules of Evidence which are valid, sufficient, current and authentic.
Assessment Task 1 (AT1):
Knowledge Test • Answer all questions correctly in the Knowledge Test and submit to your assessor.
• Complete and sign the cover sheet for assessment task.
Assessment Task 2 (AT2): Project &
Observation • Produce all required evidence electronically r.
• Complete and sign the cover sheet for assessment task
• Submit the observation report.
• Completed and signed Assessment cover sheet for assessment task
You must read and follow this information carefully while completing assessments for this unit of competency and if you are unsure of any instruction, please contact your assessor to clarify.
The assessments are intended to be equitable, fair and flexible.
Submission of assessment:
You must ensure that the completed assessment tasks are submitted along with the assessment cover sheet:
• Your assessor will mark the submitted assessment, provide feedback to you and complete the comments section against each task, where applicable.
• ALL tasks must be completed in legible English. It is preferred that the tasks submitted for assessments are typed.
• You must submit all assessments on or before the due date specified by the assessor as per the training plan.
• Extensions for individual assessment tasks may be negotiated in specific circumstances with your assessor/trainer. However, you need to provide genuine evidence documents when seeking an extension to due date (e.g. extensions due to illness will require a medical certificate). To arrange an extension, you must speak to your assessor prior to the due date. Extensions must be confirmed by the trainer in writing.
• You are permitted to use dictionaries and to seek support (as required) unless it puts in jeopardy the integrity of the assessment, your assessor will let you know if this is the case.
• Unless the assessment task specifically allows pair work or group activities such as brainstorming, you must submit your own original work and must not copy the work of other students. Plagiarism is unacceptable.
• You can submit your assessment tasks as hard copies in the classroom.
Recording an assessment result:
Once the assessments have been completed, the assessor will record the assessment results on the student assessment record sheets and all results will be approved by the Training Manager.
Assessors will check that you have completed the signed student declaration prior to filling out the assessment sheet.
Retaining assessment records:
Technical Education Development Institute will securely retain all completed student assessment items for each student for a period of six months from the date on which the judgement of competence for the student was made. Technical Education Development Institute will also retain sufficient data to be able to reissue AQF certification documentation for a period of 30 years.
The assessor will ensure that the student records are securely retained and stored in accordance with the Technical Education Development Institute record control policy accessible by the Student Administration Officer.
Assessment outcomes: -
For unit of competency:
There are two outcomes for assessments: C = Competent and NYC = Not Yet Competent (requires more training and experience).
You will be awarded C = Competent on completion of the unit when the assessor is satisfied that you have completed all assessments and have provided the appropriate evidence required to meet all criteria in line with the Rules of Evidence. If you fail to meet this requirement, you will receive the result NYC = Not Yet Competent and will be eligible to be re-assessed in accordance with the Technical Education Development Institute Re-Assessment Policy and Technical Education Development Institute Course Progress Policy.
For assessment task:
There are two assessment outcomes for tasks. S = Satisfactory and NS = Not Satisfactory.
On the individual assessment cover sheet for assessment tasks you will be marked Satisfactory, if you have completed the task successfully, submitted all evidence and satisfied the assessment criteria and Not Satisfactory, if you have not completed the task, the evidence is not sufficient or does not meet the requirements of the assessment criteria.
Re-assessment:
If you are unsuccessful at achieving competency at the first attempt, you will be given two further opportunities for re-assessment at a mutually agreed time and date. For further details, refer to the Technical Education Development Institute Re-Assessment Policy and Technical Education Development Institute Course Progress Policy. As this is a competency-based program, the assessment continues throughout the program until you either achieve Competency in the assessment tasks or a further training need is identified and addressed.
Student access to records:
You have the right to access current and accurate records of your participation and results at any time. You can request a copy of your records (results or attendance progress) by contacting the student administration or assessor.
Support:
You may seek clarification about the assessment information and the instructions and tasks at any time from the assessor.
Reasonable adjustments and special learning needs:
Technical Education Development Institute works to ensure that students with recognized disadvantages can access and participate in education and training on the same basis as other students. Disadvantages may be based, for example, upon age, cultural background, physical disability, limited or non-current industry experience, language, numeracy or digital literacy issues.
Where pre-training interviews and LLN assessments reveal that a student may require special support or where, after enrolment, it is made apparent that the student requires special support, reasonable adjustments will be made to the learning environment, training delivery, learning resources and/or assessment tasks to accommodate the particular needs of the student. An adjustment is reasonable if it can accommodate the student’s particular needs, while also taking into account factors such as the student’s views, the potential effect of the adjustment on the student and others and the costs and benefits of making the adjustment.
Any adjustments made must:
• be discussed, agreed and documented in the assessment record
• benefit the student
• maintain the integrity of the competency standards and course requirements as stipulated in the training package
• be reasonable to expect in a workplace.
Reasonable adjustment may consist of:
• providing additional time for students to complete learning and assessment tasks
• presenting questions orally for students with literacy issues
• asking questions in a relevant practical context
• using large print material
• extending the course duration
• Presenting work instructions in diagrammatic or pictorial form instead of words and sentences.
Complaints and appeals:
If you are dissatisfied with an assessment outcome, you may appeal the assessment decision. In the first instance, you are encouraged to appeal informally by contacting the assessor and discussing the matter with them. If you are dissatisfied with the outcome of such discussion, you may appeal further to training manager. If you are still dissatisfied, you may appeal formally and in writing to have the result reviewed. For more information, refer to the Assessment Policy and the Complaints and Appeals Policy and Procedures available in Technical Education Development Institute Website.
Assessor intervention:
Assessors will check if you are ready for the assessment, and defer the assessment if you are not. Feedback will be given to you at the completion of the assessment.?During role play, the assessor may act as a client or employer, where required, but the assessor will not interfere with the assessment. If the assessment activities might impact on your safety or that of others, the assessor will stop the assessment immediately.
Plagiarism, cheating and assessment dishonesty:
Technical Education Development Institute considers plagiarism and cheating as a serious misdemeanor. Evidence of plagiarism and cheating is treated on a case by case basis and the consequences for students engaging in such practices may include failure of the assessment or unit or exclusion from the course. For more information, refer to Technical Education Development Institute’s Assessment Policy.
Note: Referencing is a way of acknowledging the source of information that a person uses to research your assignment. References should be provided whenever someone else’s words. Ideas or research is used. One should also provide references for any information used. Website, journals, Research paper, Blogs, article and any other online sources needs to be referenced.
Assessor feedback:
Assessors will provide feedback on the assessment that you have submitted. This can identify your strengths and weaknesses or be an overall comment on your submission. A copy of the feedback along with your submission will be given to you and you must keep a copy of it throughout the completion of the course.
Student Declaration:
I.............................................................................. (Student Name) have read and understand the information provided above and also understand and accept that any act of plagiarism and academic dishonesty may have penalties including cancellation or suspension of my enrolment with Technical Education Development Institute. I further declare that:
• All assessment work submitted for this unit competency is my own original work and plagiarism and collusion has not occurred.
• Assessment work has not been copied or submitted for any other unit/course.
•
• I have taken proper care and effort to ensure my work has not been copied by another person.
• I have retained a copy of this assessment for my own records in the event I have to reproduce my work.
• I am aware that any assessment deemed unsatisfactory will require me to undergo reassessment which may be different to the one originally submitted.
Student signature: ............................................................... Date: ....../....../.......

PART 2
Assessment tasks
Assessment Task Cover Sheet Task 1 (AT1)
Student details
Student Name: Student ID:
Assessment details
Unit of Competency: BSBINM601 – Manage Knowledge and Information
Assessment Task 1: Knowledge Test
Date of Submission:
Assessment Outcome: 0 Satisfactory 0 Not Satisfactory
Feedback:
Student Plagiarism Declaration: By submitting this assessment to the college, I declare that this assessment task is original and has not been copied or taken from another source except where this work has been correctly acknowledged. I have made a photocopy or electronic copy or photograph of my assessment task, which I can produce if the original is lost.
Assessor: I declare that I have conducted a fair, valid, reliable and flexible assessment of this student, and I have provided appropriate feedback. I also declare that I have undertaken the indicated assessment integrity checks
check for plagiarism Software 0 Yes 0 No
Check for copying/collusion 0 Yes 0 No
Check for authenticity (own work) 0 Yes 0 No
Cheating or use of model answers 0 Yes 0 No
Student: I have received, discussed and accepted my result as above for this assessment and I am aware of my appeal rights.
Signature: .........................................................

Signature: ....................................
Date: .................................................................
Date: ..........................................

Assessment task 1: Knowledge Test
Required documents and equipment:
• Computer with internet connection to refer to various resources.
• Technical Education Development Institute Learners’ resources for the unit BSBINM601 – Manage Knowledge and Information (organised by the trainer/assessor)
• Learner’s notes
Instructions for students:
? This assessment will be conducted in Computer lab with access to the resources listed above.
? You must answer all knowledge questions as part of this assessment and submit answers in electronic copy.?The assessor will verify the authenticity of the work by asking questions regarding the answers provided. You must satisfactorily answer all questions to be deemed Satisfactory for this assessment.
? Be concise provide explanation according to the given word-limit and do not provide irrelevant information. Be careful, quantity is not quality.
? Be careful to use non-discriminatory language. The language used should not devalue, demean, or exclude individuals or groups on the basis of attributes such as gender, disability, culture, race, religion, sexual preference or age. Gender inclusive language should be used.
? When you quote, paraphrase, summarise or copy information from the sources you are using to write your answers/research your work, you must always acknowledge the source.
? You are required to mention your name and student Id in either header or footer of the assessment document to be submitted.
Planning the assessment
Access all resources mentioned in required resources, either printed copies or access via the internet.
• You must answer all questions in the knowledge test assessment.
• Time allocated to complete this assessment is 4 hours.
• Complete and submit the assessment on the same day of the assessment.
• Assessor will set a time to provide feedback.
Evidence specifications:
At the end of the assessment, student will be required to submit the following evidence on the same day of the assessment.
• Completed assessment task with all questions answered.
• Completed and signed cover sheet for the assessment.
Evidence submission:
• Documentation must be submitted electronically.
• Assessor will record the assessment outcome on the assessment cover sheet.
Knowledge Test
QUESTION NUMBER QUESTIONS
Students response (to be completed by the assessor)
Question 1: What are the key features of a knowledge management system (KMS)? (30-50 words) 0 S
0NS
Question 2: List some strategies for measuring the effectiveness of the KMS in meeting organisational objectives. (30-50 words) 0 S
0NS
Question 3: Give examples of strategies to use to test systems within the KMS so they continue to meet the information requirements of decision makers. (30-50 words) 0 S
0NS
Question 4: Provide examples of adjustments that might be required to a KMS to meet organisational objectives, policies and procedures, and legislation. (50-70 words) 0 S
0NS
Question 5: Describe a range of existing and emerging technologies used in knowledge and information management that ensure optimum efficiency and quality. (50-70 words) 0 S
0NS
Question 6: Identify at least two types of business problems/issues that an organisation may experience. (30-50 words) 0 S
0NS
Question7:
Describe a process for analysing business problems or issues. (20-30 words)
0 S
0NS
Question8:
How should information be tested for reliability? (20-30 words) 0 S
0NS
Question9:
How should information be tested for validity? (20-30 words) 0 S
0NS
Question10:
How should information be tested for sufficiency? (30-50 words)
0 S
0NS
Question11:
Describe the range of strategies that might be used to collect data from staff to help improve plans and processes. (20-30 words)
0 S
0NS
Question12:
Describe the range of strategies that might be used to collect data from customers to help improve plans and processes. (20-30 words)
0 S
0NS
Question13:
List the steps involved in reviewing data from staff feedback. (20-30 words)
0 S
0NS
Question14: Explain what statistical analysis is. (20-30 words)
0 S
0NS
Question15: Explain the steps in conducting a statistical analysis. (20-30 words)
0 S
0NS
Question16: Explain statistical analysis and other quantitative methods commonly used in decision-making, including the following.
(20-30 words each)
a. Correlation calculations
b. Short-, medium- and long-term trend analyses
c. Probability assessment
d. Regulation analysis
e. Dynamic programming
f. Linear programming
g. Queuing theory
h. Simulation
i. Transportation methodology
0 S
0NS
Question17: Explain what sensitivity analysis is. . (20-30 words)
0 S
0NS
Question18: Explain when a sensitivity analysis may be used. (30-50 words) 0 S
0NS
Question19: List the steps in a sensitivity analysis process. (20-30 words) 0 S
0NS
Question20: Explain the role of quantitative data in the decision-making process. (20-30 words) 0 S
0NS
Question21: Explain the application of quantitative data analysis methods relevant to the decision-making process. (50-70 words) 0 S
0NS
Question22: Define the term ‘risk analysis’. (20-30 words) 0 S
0NS
Question23: Describe the need for risk management. (20-30 words)
0 S
0NS
Question24: Explain the role of a risk management plan. (10-20 words)
0 S
0NS
Question25: Explain how to use a risk management plan to determine an acceptable course of action. (20-30 words) 0 S
0NS
Question26: Explain the range of specialists and other relevant groups to consult when making a decision, and provide one example of the reason for their inclusion. (30-50 words) 0 S
0NS
Question27: Explain the importance of consultation when making decisions.
(30-50 words) 0 S
0NS
Question28: Explain the importance of monitoring and reviewing organisational policies and procedures to ensure they adhere to legislative requirements when implementing and managing change. (20-30 words)
0 S
0NS
Question29: What strategies can be used to ensure decisions are made in a timely manner? (20-30 words)
0 S
0NS
Question30: What aspects must be considered in order to disseminate information so that it meets the needs of the recipient? (30-50 words)
0 S
0NS
Question31: What questions should be asked to ensure the privacy and confidentiality of information that is disseminated to others? (30-50 words)
0 S
0NS
Question32: Why does a communication plan need to be updated? 20-30 words)
0 S
0NS
Question33: Why is it important to maintain and secure corporate knowledge?
20-30 words)
0 S
0NS
Assessment Task Cover Sheet Task 2 (AT2)
Student details
Student Name: Student ID:
Assessment details
Unit of Competency: BSBINM601 – Manage Knowledge and Information
Assessment Task 2: Project & Observation
Date of Submission:
Assessment Outcome: 0 Satisfactory 0 Not Satisfactory
Feedback:
Student Plagiarism Declaration: By submitting this assessment to the college, I declare that this assessment task is original and has not been copied or taken from another source except where this work has been correctly acknowledged. I have made a photocopy or electronic copy or photograph of my assessment task, which I can produce if the original is lost.
Assessor: I declare that I have conducted a fair, valid, reliable and flexible assessment of this student, and I have provided appropriate feedback. I also declare that I have undertaken the indicated assessment integrity checks
check for plagiarism Software 0 Yes 0 No
Check for copying/collusion 0 Yes 0 No
Check for authenticity (own work) 0 Yes 0 No
Cheating or use of model answers 0 Yes 0 No
Student: I have received, discussed and accepted my result as above for this assessment and I am aware of my appeal rights.
Signature: .........................................................

Signature: ....................................
Date: .................................................................
Date: ..........................................

Assessment Task 2: Project & Observation
Required documents and equipment:
• Computer with internet connection to refer to various programs such as MS word, MS excel, MS PowerPoint or any other recognised software program.
• Technical Education Development Institute Learners’ resources for the BSBINM601 – Manage Knowledge and Information (organised by the trainer)
• Learner’s notes
• Appendix 1(provided by trainer/assessor)
• Appendix 2(provided by trainer/assessor)
• Appendix 3(provided by trainer/assessor)
• Appendix 4 (provided by trainer/assessor)
• Appendix 5 (provided by trainer/assessor)
• BizOps Enterprises documents, policies and templates (these can be accessed either by the following web links):
o company-profile.pdf
http://chilp.it/c6a7f96
o company-business-plan.pdf
http://chilp.it/eb45dfd
o organisation-operational-plan.pdf
http://chilp.it/86d764e
o information-management-policy.pdf
http://chilp.it/6ea904b
o privacy-policy.pdf
http://chilp.it/a4d48b4
o confidentiality-policy.pdf
http://chilp.it/ac4112b
o collected-staff-data.pdf
http://chilp.it/051e3eb
o collected-customer-data.pdf
http://chilp.it/783d09a
Instructions for students:
? This assessment will be conducted in TEDI’S Campus with access to the resources listed above.
? You must answer all questions as part of this assessment and submit answers in electronic copy.?The assessor will verify the authenticity of the work by asking questions regarding the answers provided. You must satisfactorily answer all questions to be deemed Satisfactory for this assessment.
? For this assessment, you can choose any other organisation, which must be
approved by your assessor.
? Be concise provide explanation according to the given word-limit and do not provide irrelevant information. Be careful, quantity is not quality.
? Be careful to use non-discriminatory language. The language used should not devalue, demean, or exclude individuals or groups on the basis of attributes such as gender, disability, culture, race, religion, sexual preference or age. Gender inclusive language should be used.
? When you quote, paraphrase, summarise or copy information from the sources you are using to write your answers/research your work, you must always acknowledge the source.
? You are required to mention your name and student Id in either header or footer of the assessment document to be submitted.
Planning the assessment
• Access all resources mentioned in required resources, either printed copies or access via the internet.
• This assessment will be conducted partially at TEDI’s campus.
• Time required for assessment: 20 hours for full assessment (this will be completed over multiple sessions but student must submit assessment on or before the due date provided by the trainer/Assessor) and 10-15 minutes for role play (per student)
• Complete and submit the assessment on the date given by the Assessor.
• Assessor will set a time to provide feedback.
You must:
• Produce all evidence as required in this assessment.
• Complete and submit in due timelines.
• Submit with a completed and signed assessment cover sheet.
Evidence specifications:
At the end of this assessment, you will be required to submit following evidence before due date specified by the assessor:
• Written Report Explaining on business information (Task One)
• Analysis report (Task Three – Five)
• Written Report Explaining Decision-making report (Task Six)
• Risk matrix (Task Six)
• Communication plan (Task Seven)
• Completed and signed cover sheet for assessment.
Evidence submission:
• Documentation must be submitted electronically.
• Assessor will record the assessment outcome on the assessment cover sheet.
Task Overview: (For this assessment, you can choose any other organisation, which must be
approved by your assessor.)
You receive an email from Nancy Tooket, Managing Director: Retail Operations, BizOps Enterprises
Subject: Company profile and branding update

Hello,
As discussed at our recent management meeting, BizOps Enterprises has decided that it is time to refresh its brand and increase the company profile with a view to increasing market share, particularly in the retail arm of the organisation. Currently we have 33 per cent of the market; Lamarck has 38 per cent; Apollo has 15 per cent; Fergusson’s has 9 per cent; and smaller businesses make up the rest.
Recently, there have been some issues with our current approach identified through anecdotal information. The problem appears to be a lack of innovative ideas to project our brand, resulting in loss of potential customers and declining market coverage.
We know that there is room for improvement in how we are perceived in the market place. We already have a few ideas but it would be good to know what the current perception is – from our existing customers and also from potential customers. I would like to get ideas from our staff as well.
As our marketing manager, could you please conduct some research and let us know a bit more about the following so we can think about how we should move forward:
• Current perceptions of BizOps Enterprises
• Best practice in the use of logos and branding activities
• What other businesses are doing in this area
Refer to the ‘Project Instructions’ section that follows for details of the tasks you are required to complete.
Regards,
Nancy Tooket
Managing Director: Retail Operations
You will need to access and read the following BizOps Enterprises documents, policies and templates to familiarise yourself with the scope of the organisation’s operations:
• Company profile
• Company business plan
• Organisation operational plan
• Information management policy
• Confidentiality policy
• Privacy policy
• Communication plan template
• Risk management plan template
• Collected staff data
• Collected customer data
• Sales report
Project instructions
Section 1: Obtain information on business issues
Task One
Prepare a report that gathers business information needed for informed decision-making in BizOps. As part of the report, you will need to do the following:
a. Access the collected staff data and collected customer data using the provided
weblink. This data was collected by a series of surveys seeking opinions on branding
and marketing issues. You may include information collected via such other methods
as staff performance appraisal feedback forms, focus groups and customer
perception reports.
b. Review the sales report attached in (Appendix-5). You may consider such other
business performance data as market share and information gathered via third-party
reports.
c. Identify, define and analyse business problems and issues, such as financial,
operational, cultural and behavioural issues.
d. Identify information required to reach a decision on problems/issues, such as
reviewing staff survey evaluations to address staffing issues.
e. Test information for reliability and validity and reject where contradictory or
ambiguous. a. Gather corporate knowledge and other information that is not held in
formal systems, such as knowledge of internal processes.
b. Review the information that has been provided, such as by consulting with
managers and team leaders.
Task Two
You will be observed verbally communicating with stakeholders from formal and informal networks. This may include organising a brainstorming session with colleagues or consulting with an industry network in a meeting. As part of the communication you need to do the following:
Section 2: Analyse the information
Task Three
Prepare a report that analyses and reviews the information and knowledge collected in Task One. As part of the report, you will need to do the following:
Identify the objectives of the information analysis and ensure they are clear, relevant and consistent with the decisions required.
Analyse the information to identify patterns and emerging trends, and interpret the information to determine cause and effect of the trends.
Undertake statistical analysis, sensitivity analysis and other techniques to draw conclusions based on the information and knowledge. The analysis must be selected from the following methods:
• correlation calculations
• short- to medium-term trend analyses
• long-term trend analysis
• dynamic programming
linear programming
• queuing theory
• simulation
• transportation methodology
• regulation analysis
• Probability assessments.
Task Four
Ensure documentation reflects a logical approach to evaluate evidence and draw conclusions, such as making sure documentation is clear, realistic and relevant.
Task Five
Outline any necessary adjustments to the management information systems or decision support systems to make sure they meet the information-processing objectives.
Section 3: Make decisions on the business issues identified
Task Six
Write a report outlining the decision-making process to address the identified business issues. As part of the report, you will need to do the following:
a. Review whether sufficient valid and reliable information/evidence is available to
Support a decision.
b. Use a risk matrix to evaluate whether risk management plans are appropriate to determine an acceptable course of action.
c. Identify and recommend appropriate quantitative methods to assist decision-making, such as data modeling, cost–benefit analysis, break-even analysis and a feasibility study.
d. Consult with specialists and other relevant groups and individuals in the decision-making process. This consultation meeting will be observed.
e. Outline how the group/individual making decisions has the authority to do so.
f. Outline how decisions are made in a timely manner, and in accordance with BizOps’ guidelines, procedures, objectives, values and standards.
Section 4: Disseminate information to the organisation
Task Seven
Prepare a communication plan that outlines how information will be disseminated to the relevant groups throughout BizOps. You must do the following:
a. Ensure advice/information needs are documented and are specific to location,
format and time line requirements, such as following confidentiality procedures.
b. Ensure regular updates of document information and databases, and that procedures exist for updating databases.
c. Ensure the design and test systems meet information requirements of decision makers, such as by developing a flowchart for the range of components in the knowledge management system.
d. Ensure information is up-to-date, accurate, relevant and sufficient for the recipient, such as by checking how the information will be used.
e. Adhere to confidentiality/privacy policies when transmitting or releasing information and advice.
f. Utilise technology that provides optimum quality and efficiency, such as by assessing the suitability and capabilities of different technologies.
g. Maintain corporate knowledge and ensure security in relation to storage and retrieval of information, such as using data protection strategies.
h. Regularly review and update communication plans by outlining a schedule for review.
Task Eight
You will be observed verbally disseminating information to stakeholders and specialists in a formal situation using the communication plan you developed, such as in a meeting using language, tone and pace appropriate for the audience and the purpose of the session.
The final documents you submit for assessment will be assessed using the project criteria provided.
All project criteria outlined must be covered satisfactorily for Part B to be completed satisfactorily.
You must complete the project unassisted by the assessor or other personnel but may refer to reference material as needed.
Project checklist - Assessor to complete:
Student Assessment Criteria Assessor to tick the appropriate box Assessor to tick the appropriate box
Section 1 Section 2
Communication | Is the learner able to:
• Communicate clearly with others
• Ask for help when needed
• Follow instructions
• Identify the task requirements including document purpose and proposed audience
• Consult with others to determine meeting concepts and requirements
• Clarify task requirements with supervisor (assessor) as required ? Yes
? No Safety | Is the learner able to:
• Work safely at all times
• Ensure your actions do not put the safety of yourself or others at risk ? Yes
? No
Section 3 Assessor to tick the appropriate document completed by the student.
1. Report that gathers business information needed to inform decision-making in an organisation:
• Reviewing staff and customer feedback ? Yes
? No
• Reviewing business performance data ? Yes
? No
• Identifying, defining and analysing business problems and issues ? Yes
? No
• Identifying information required to reach a decision on problems/issues ? Yes
? No
• Testing information for reliability and validity, and rejecting where contradictory or ambiguous
? Yes
? No
2. Verbally communicating with stakeholders from formal and informal networks
• Gathering corporate knowledge and other information that is not held in formal systems ? Yes
? No
• Reviewing the information that has been provided ? Yes
? No
3. Report analysing and reviewing the information and knowledge collected
• Identifying the objectives of the information analysis, and ensuring they are clear, relevant and consistent with the decisions required ? Yes
? No
• Analysing the information to identify patterns and emerging trends, and interpreting the information to determine cause and effect of the trends ? Yes
? No
• Undertaking statistical analysis, sensitivity analysis and other techniques to draw conclusions based on the information and knowledge ? Yes
? No
4. Ensuring documentation reflects a logical approach to evaluate evidence and draw conclusions
5. Outlining any necessary adjustments to the management information systems or decision support systems to make sure they meet the information-processing objectives:
6. Report outlining the decision-making process to address the identified business issues:
• Reviewing whether sufficient valid and reliable information/evidence is available to support a decision
? Yes
? No
• Using a risk matrix to evaluate whether risk management plans are appropriate to determine acceptable courses of action
? Yes
? No
• Identifying and recommending appropriate quantitative methods to assist decision-making
? Yes
? No
• Consulting with specialists and other relevant groups and individuals in the decision-making process
? Yes
? No
• Outlining how the group/individual making decisions has authority to do so
? Yes
? No
• Outlining how decisions are made in a timely manner, and in accordance with organisational objectives, values and guidelines
? Yes
? No
7. The student’s project shows evidence of the following:
• Ensuring advice/information needs are documented, and are specific to location, format and time line requirements
? Yes
? No
• Ensuring regular updates of document information and databases, and that procedures exist for updating databases
? Yes
? No
• Ensuring the design and test systems meet information requirements of decision makers
? Yes
? No
• Ensuring information is up-to-date, accurate, relevant and sufficient for the recipient
? Yes
? No
• Adhering to confidentiality/privacy policies when transmitting or releasing information or advice
? Yes
? No
• Utilising technology that provides optimum quality and efficiency ? Yes
? No
• Maintaining corporate knowledge and ensuring security in relation to storage and retrieval of information
? Yes
? No
• Regularly reviewing and updating communication plans by outlining a schedule for review
? Yes
? No
8. *Verbally disseminating information to stakeholders and specialists in a formal situation using the communication plan
? Detailed evaluation report attached ? Yes
? No
? Assessor’s feedback:
? Student outcome: ? S
? NS
? Assessor Name and Signature:
? Date:
Final Assessment Record
Student name: Student ID:
Assessor name: Date of completion:
Unit of competency: BSBINM601 – Manage Knowledge and Information
Assessments Student results
Satisfactory Not Yet Satisfactory Not Submitted
Assessment task 1: Knowledge Test 0
0
0
Assessment task 2: Project and Observation 0
0
0
Comments/ Feedback:
Unit outcome: 0 Competent 0 Not Yet Competent
Is re-assessment required? 0 Yes 0 No
Assessor Signoff
By signing this final assessment record:
• I confirm that the student has attempted all requirements of this unit of competency
• I am satisfied the work submitted is their own work.
• I have informed the participant of the assessment decision.
Assessor signature: Date:
Student Signoff
By signing this final assessment record:
• I have received, discussed and accept the outcome from my assessment as above for this unit of competency and I am aware of my right to appeal.
Student signature: Date:
Candidate Feedback Form
Unit: BSBINM601 – Manage Knowledge and Information
Candidate’s Name:
Assessor’s Name:
Please provide us some feedback on your assessment process.
Information provided on this form is used for evaluation of our assessment systems and processes.
This information is confidential and is not released to any external parties without your written consent.
Please tick ? Yes or No for the questions below: Yes No
Did you receive information about the assessment prior to the date?
Were the instructions to the assessment clear and easy to understand?
Did you understand the purpose of the assessment?
Were you advised of the performance criteria?
Were you advised of the process of the assessment?
Were there any surprises in your assessment?
Did you feel the assessment was fair?
Was your assessor professional?
Did you feel the assessment was accurate?
Were you comfortable with the outcome?
Did you receive feedback about your assessment?
If you answered no to any of the above questions are you aware of the appeals process?
Comments:

Appendix1- Assessment resource in simulated business environment
Technical Education Development Institute will conduct role-play for this unit in a simulated business environment and playing the role as described in Assessment Task 3.
The following resources will be made available to the learner:
? reference material in regard to meeting venues and technology, catering and transport suppliers
? organisational policies and procedures for managing meetings
? office supplies and equipment
? computers and relevant software
? case studies and, where possible, real situations.
Copyright: Instructions in this tool have been developed by NTA and Technical Education Development Institute for sole purpose of use by Technical Education
Development Institute. Any part of these assessment instructions cannot be reproduced in full or part for without approval of Technical Education Development Institute
and NTA which holds authorship rights.
Appendix 2- Peer Review Form
Use this peer review form to provide feedback to your colleague’s role-play performance. Please rate their performance in terms of the items listed below with
applicable comments where necessary and return the form to your colleague upon the completion of the presentation.
Fair
Good
Excellent
1. The performance was organised according to the selected enterprise’s plans, policies and procedures.

2. The information was presented in a logical manner with insights into managing knowledge and information.
3. The language used was clear and concise.
4. The performer had good eye contact with the audience and used positive body language.
5. The performer listened to questions and answered appropriately.
Appendix 3-Communication plan template
You can use the templates to complete Assessment B – Project. You may customise these documents to suit your needs.
Communication plan template
Objective:
Relevant stakeholders (managers, clients, teams, etc.)
Required resources (location, equipment, etc.)
Dissemination methods (slideshow presentations, video conferencing, etc.)
Information checked for accuracy, sufficiency, currency and relevance
Location
Dissemination methods
Time line (Schedule/delivery date
Relevant policies/procedures
Security/confidentiality status
Outcomes/follow-up actions
Documentation (hand-outs, presentation slides, statistical analysis, etc.)
Appendix 4- Risk management plan template
Risk matrix
Level of impact
Level of
1 2 3 4 5
likelihood
(Insignificant) (Minor) (Moderate) (Major) (Catastrophic)
A (Expected) Medium Medium High Extreme Extreme
B (Probable) Medium Medium Medium High Extreme
C (Possible) Low Medium Medium High High
D (Improbable) Low Low Medium Medium High
E (Rare) Low Low Low High Medium
Risk evaluation
Priority Risk Likelihood Impact Level of risk
Risk action plan
Risk description Priority Proposed Controls Actions required to implement controls Costs Responsibilities Schedule
Risk:
Risk:
Risk:
Risk:
Risk:
Risk:
Risk:
Record-keeping procedures
Updates Person responsible Date
Risk register
Lesson learned register
As at 20 November
Appendix 5- BizOps Enterprises sales report
This sales report provides real-time data and information on BizOps’s sales performance from July to November.
The following tables show:
• the income statement
• a breakdown of revenue provided by each sales channel
• Performance statistics for sales generated through ecommerce – specifically through BizOps’s website and online shopping.
Income statement (profit and loss YTD)
Income statement (profit and loss YTD)
As at 20 November
July August September October Month to date Year to date
Actual Budget Actual Budget Actual Budget Actual Budget Actual Budget Actual Budget Variance
Total income
(sales) 11,023,000 11,200,000 12,054,800 16,000,000 10,555,700 16,000,000 10,573,800 18,000,000 9,456,700 12,000,000 53,664,000 73,200,000 (19,536,000)
Operating expenses
Payments to 5,923,000 6,160,000 6,125,000 8,800,000 5,547,000 8,800,000 6,895,200 9,900,000 6,600,000
suppliers 5,230,000 29,720,200 40,260,000 (10,539,800)
Rent 3,398,000 3,200,000 3,800,000 4,000,000 3,800,000 4,000,000 3,950,000 4,000,000 3,000,000 (352,000)
2,900,000 17,848,000 18,200,000
Salaries and on 205,800 150,000 321,400 150,000 470,000 150,000 465,000 150,000 314,600 100,000 1,776,800 700,000 1,076,800

costs
Marketing costs 64,000 50,000 64,200 50,000 68,500 50,000 68,000 50,000 42,700 35,000 307,400 235,000 72,400
Travel and 25,900 25,000 25,800 25,000 24,300 25,000 21,000 25,000 16,000 17,000 113,000 117,000 (4,000)
accommodation

IT and 22,000 24,000 23,100 24,000 23,900 24,000 23,500 24,000 16,000 16,000 108,500 112,000 (3,500)
communication

Administration 24,800 19,500 26,100 19,500 15,000 19,500 17,500 19,500 15,000 13,000 98,400 91,000 7,400
Consumables 18,900 15,000 13,600 15,000 17,200 15,000 23,000 15,000 10,700 10,000 83,400 70,000 13,400
Staff-related 401,900 403,000 402,000 403,000 402,000 403,000 402,000 403,000 265,000 265,900 1,872,900 1,877,900 (5,000)
expenses

Depreciation 10,048 10,075 10,050 10,075 10,050 10,075 10,050 10,075 6,625 6,648 46,823 46,948 (125)
Total operating (9,734,425)
expenses 10,094,348 10,056,575 10,811,250 13,496,575 10,377,950 13,496,575 11,875,250 14,596,575 8,816,625 10,063,548 51,975,423 61,709,848

Earnings before 928,653 1,143,425 1,243,550 2,503,425 177,750 2,503,425 3,403,425 640,075 1,936,453 1,688,578 (9,801,575)
interest and tax (1,301,450) 11,490,153
(EBIT)
Sales channel breakdown
As at 20 November
July August September October Month to date Year to date
Actual Budget Actual Budget Actual Budget Actual Budget Actual Budget Actual Budget Variance

Sales channels
Retail stores $5,500,2 $7,580,0 $5,109,800 $8,600,0 $5,670,00 $9,000,00 $6,433,7 $9,500,0 $5,576,2 $9,240,0 $28,289, $43,920,0 ($15,630,0
20 00 00 0 0 00 00 00 00 920 00 80)
Wholesale $1,350,0 $2,000,0 $1,470,000 $2,000,0 $1,007,65 $2,000,00 $1,265,0 $2,600,0 $984,000 $2,380,0 $6,076,6 $10,980,0 ($4,903,35
division 00 00 00 0 0 00 00 00 50 00 0)

Website sales $2,340,0 $700,000 $3,549,000 $700,000 $1,750,00 $760,000 $520,000 $800,000 $230,000 $700,000 $8,389,0 $3,660,00 $4,729,000
00 0 00 0
eCommerce $650,000 $700,000 $820,000 $700,000 $790,000 $760,000 $760,000 $800,000 $780,000 $700,000 $3,800,0 $3,660,00 $140,000
resellers 00 0
Outbound sales $452,380 $700,000 $372,000 $700,000 $328,000 $760,000 $680,000 $800,000 $560,000 $700,000 $2,392,3 $3,660,00 ($1,267,62
80 0 0)

TV shopping $600,000 $700,000 $574,000 $700,000 $780,000 $760,000 $704,560 $800,000 $850,000 $700,000 $3,508,5 $3,660,00 ($151,440)
channel 60 0
(Australia)
TV shopping $130,400 $700,000 $160,000 $700,000 $230,050 $760,000 $210,540 $800,000 $476,500 $700,000 $1,207,4 $3,660,00 ($2,452,51
channel (Asia) 90 0 0)

Total sales $11,023, $11,200, $12,054,80 $16,000, $10,555,7 $16,000,0 $10,573, $18,000, $9,456,7 $12,000, $53,664, $73,200,0 ($19,536,0
000 000 0 000 00 00 800 000 00 000 000 00 00)
eCommerce performance statistics (July–November)
July August September October November
Actual Target Actual Target Actual Target Actual Target Actual Target
Key performance indicator (KPI)
Total visits to site 939,760 300,000 1,473,289 300,000 1,742,985 300,000 861,048 400,000 630,529 300,000
Page views 4,609,300 1,500,000 6,748,000 1,500,000 8,348,350 1,500,000 4,396,030 1,500,000 2,905,000 1,500,000
New visitors 690,560 200,000 1,130,200 200,000 1,058,230 200,000 264,930 200,000 259,460 200,000
New customers 25,485 6,000 49,285 6,000 17,249 6,000 3,859 6,000 4,448 6,000
Cart abandonment rate 27% 60% 26.5% 60% 89% 70% 86.4 60% 83.7% 60%
Customer service open 14 10 27 10 78 10 135 10 171 10
cases
Average transaction $83.50 $75 $72.20 $75 $81.95 $75 $84.57 $75 $85.68 $75
value
Facebook 'likes' 37,430 7,500 47,638 7,500 32,850 7,500 5,953 7,500 3,759 7,500
Customer feedback
BizOps has collected the following feedback from customers in relation to their online shopping experience.

Reasons by shoppers abandoned their sale at the check.